Creative strategist
With over 20 years of advertising
experience, Dana has worked as a
copywriter and creative director for both
multinational agencies and creative hot
shops, including John Bevins, O&M and
Bozell Worldwide. At Bozell, Dana was
Asia/Pacific Creative Director on Chrysler/
Jeep and Creative Director of the
Sydney office. Her wide range of industry
experience includes B2B, FMCG,
pharmaceutical, franchise operations,
State Government, product and business
launches.
While Dana’s career has been centred
around concept development and
copywriting, her ability to quickly
analyse any market sector or industry
is unquestionably one of her strengths.
Around the office we’re now used
to her starting her sentences with
“did you know....?”